Privacy policy

Introduction

Last updated: 13/11/2025

This website is owned and operated by The Predas Collective, a communications collective based in Florence, Italy. This privacy policy outlines the policies by which The Predas Collective collects, manages, and uses the personal data provided to us by the website users, and how users may exercise their data protection rights.

Controller

For the purposes of data protection law, the data controller for this website is Florin Preda, a freelancer registered in Italy under the regime forfettario, operating under the brand name The Predas Collective. Although The Predas Collective is the name of the creative collective, the legal and administrative responsibility for the processing of personal data lies with Florin Preda. This website does not sell goods or services, does not display third party advertising, and does not process commercial transactions.

Nonetheless, your privacy is important, and this Privacy Policy explains how and why personal data may be collected and processed through the contact form on this site. All personal data is handled in accordance with Regulation (EU) 2016/679 (General Data Protection Regulation or GDPR).

When do we collect and process your personal data?

You are not required to provide any personal data to simply view or navigate this website.

However, personal data is collected when you voluntarily use the contact form on the site to get in touch with The Predas Collective. When doing so, you are asked to submit the following information:

  • First Name

  • Last Name

  • Email Address

  • The content of your message or inquiry (which may contain other voluntary personal details)

We do not collect any additional personal data, such as your location, or device information through third-party tools. We do not use profiling, behavioural targeting, or tracking cookies.

This website collects personal data to power our site analytics, including:

  • Information about your browser, network, and device

  • Web pages you visited prior to coming to this website

  • Your IP address

This information may also include details about your use of this website, including:

  • Clicks

  • Internal links

  • Pages visited

  • Scrolling

  • Searches

  • Timestamps

We share this information with Squarespace, our website analytics provider, to learn about site traffic and activity.

For What Purpose Do We Process Your Personal Data?

Any personal data you submit via the contact form is collected only for the purpose of responding to your inquiry. Your data is not used for:

  • Marketing

  • Newsletters

  • Advertising

  • Automated decision-making or profiling

We do not collect sensitive personal data (such as political opinions, religious beliefs, or health data) and ask that you do not include such information in your message.

How Is Your Data Stored?

This website is built and hosted on Squarespace, a third-party service provider that ensures the technical functioning of the website and the delivery of messages through the contact form.

Any data submitted through the contact form is transmitted via Squarespace's secure systems and stored on their servers. Squarespace may collect aggregated, non-personal technical data (e.g., number of visitors or page views) for internal performance monitoring. This data does not identify users and is not shared with The Predas Collective in any detailed way.

The Predas Collective does not maintain a separate database of user data, and messages are only stored for as long as necessary to reply and maintain communication.

Legal Basis for Processing

The legal basis for collecting and processing your personal data is your explicit consent, given when you choose to submit the contact form. This means:

  • You control what information you provide

  • You consent to the processing of that data for the purpose of communication

If at any time you no longer wish your data to be processed, you can request access, correction, or deletion (see Section 6 below).

Sharing of Personal Data

Your personal data will not be shared with third parties. It will only be accessed by The Predas Collective for the purpose of responding to your inquiry.

Squarespace, as the website host and contact form provider, acts as a data processor under GDPR, while The Predas Collective is the data controller responsible for the handling of your information.

No data is transmitted to advertisers, analytics providers, or other services. Your information will not be sold, rented, or transferred to third parties under any circumstances, unless required by law.

Your Rights Under the GDPR

As a data subject, you have the following rights:

  • Right of access – You can request a copy of the personal data The Predas Collective holds about you.

  • Right to rectification – You can ask for corrections to inaccurate or incomplete data.

  • Right to erasure – You may request that your data be deleted, unless legally required to be retained.

  • Right to restrict processing – You can request a temporary stop to processing while a concern is being addressed.

  • Right to data portability – You may request a copy of your data in a commonly used format.

  • Right to withdraw consent – You can withdraw your consent at any time. This will not affect the lawfulness of any processing carried out before the withdrawal.

To exercise any of these rights, please email us at contact@thepredas.com. Requests will be responded to within 30 days.

How Long Is Data Kept?

Messages submitted through the contact form are retained only as long as necessary to respond to your inquiry. In general, messages are deleted within 3 months unless ongoing communication is taking place.

No backup or secondary copies of your data are stored outside of Squarespace’s secure servers.

Cookies and Tracking

This website uses only essential cookies provided by Squarespace to support website functionality and performance (e.g., language preferences or session security).

This website uses cookies and similar technologies, which are small files or pieces of text that download to a device when a visitor accesses a website or app. For information about viewing the cookies dropped on your device, visit The cookies Squarespace uses.

These necessary and required cookies are always used, which allow Squarespace, our hosting platform, to securely serve this website to you.

These analytics and performance cookies are used on this website, as described below, only when you acknowledge our cookie banner. This website uses analytics and performance cookies to view site traffic, activity, and other data.

Protection of Artistic Content

All photographs, text, and visual content on this website are the intellectual property of The Predas Collective, unless otherwise stated.

The following is strictly prohibited without written permission:

  • Downloading or saving images

  • Reproducing, copying, or modifying any photographs

  • Using images for personal or commercial purposes

  • Uploading The Predas Collective images elsewhere, including on social media or AI image tools

All rights are reserved.
If you wish to use or license a photo, please contact us directly via the contact form or at contact@thepredas.com

Contact

If you have any questions about this Privacy Policy or how your data is handled, feel free to contact:

📧 contact@thepredas.com
📍 Florence, Italy

© 2025 The Predas Collective. All rights reserved.
All photographs and content on this website are protected by copyright.
No image may be used, copied, or reproduced without prior written permission.